Handyman Website Design for Melbourne Businesses
A professional handyman website helps Melbourne customers find and trust your services. Learn what features convert visitors into bookings.
Someone in Northcote needs a deck repaired, gutters cleaned, and a fence gate fixed. They search "handyman Northcote" on Google. Five options show up. Three have websites with clear pricing, service lists, and photos. Two just have Facebook pages.
Who gets the call? The ones with websites. Every time.
Why handymen lose work without a website
Handyman work is built on trust. Someone's letting you into their home to fix things. If your online presence is sketchy — or worse, basically nonexistent — homeowners assume you're unreliable. Fair or not, that's the reality.
A Facebook page doesn't build trust like a proper website does.
Facebook pages look temporary. They're free, they're easy, and they disappear when you stop posting. A website signals you're a real business. You've invested in your online presence. You're not a bloke with a ute who might ghost them halfway through the job.
Plus, Facebook doesn't rank on Google. When someone searches "handyman Carlton" or "handyman Fitzroy," Google shows websites, not Facebook pages. If you're not on Google, you don't exist to half your potential customers.
What a handyman website needs to work
Handyman sites should be simple. You're not selling complex services — you're fixing stuff. The website should reflect that. Clear, direct, easy to use.
Services list — specific, not vague. Don't just say "handyman services." List what you actually do. Deck repairs. Gutter cleaning. Fence fixes. Pressure washing. Door hanging. Furniture assembly. Shelf installation. Each one is a search term someone's typing into Google.
Service area clearly defined. Inner north? Bayside? Be specific. "Melbourne" is useless for local SEO. Say Northcote, Thornbury, Preston, Reservoir — actual suburbs. That's how Google connects your site to local searches.
Photos of completed work. Real photos. Decks you've fixed, fences you've repaired, before/after shots of anything visual. Homeowners want proof you can do the work. Stock photos don't cut it.
Click-to-call button on mobile. Most people search for handymen on their phone. Make it dead easy to call you. Big button, says "Call Now," tapping it opens the phone dialler. One tap, done.
Pricing guidance (even if it's rough). You don't need exact quotes, but give people a ballpark. "Small jobs start at $120. Half-day rates from $300. Full-day rates from $550." Transparency builds trust and filters out tyre-kickers.
Local SEO for handymen in Melbourne
Handyman work is hyperlocal. Someone in Fitzroy North isn't hiring a handyman from Frankston. They're hiring someone nearby who can come tomorrow. Your website needs to reflect that.
Good local SEO means suburb-specific content. A page for "Handyman Northcote." A page for "Handyman Brunswick." A page for "Handyman Carlton." Each one targets local searches and includes real details about work you've done in that area.
We built a site for a handyman covering inner north Melbourne. Within eight weeks he was ranking first page for "handyman Northcote," "handyman Thornbury," "handyman Preston." All organic — no ads, no gimmicks. Just proper local SEO.
Google Business Profile is critical too. Keep it updated. Real photos. Accurate service area. Respond to reviews (good and bad). Google loves active profiles and ranks them higher in local search.
How we build handyman websites
Handyman sites don't need to be fancy. They need to be fast, mobile-friendly, and easy to update. We build them with Next.js — same tech powering Netflix and Uber, but configured for simple, static sites.
No WordPress bloat. No plugin mess. Just clean, fast pages that load in under a second.
What you get:
- Services page with all your offerings listed
- Suburb-specific pages for local SEO
- Photo gallery for your completed work
- Contact form (leads sent straight to your email)
- Click-to-call button on mobile
- Google Business Profile setup and optimisation
- Hosting and support for the first year
Starter package is $1,995 — perfect for solo handymen just starting out. Professional package is $4,995 — includes booking integration, more suburb pages, and advanced local SEO for competitive areas.
Both packages are designed to get you ranking on Google and converting searches into bookings. That's the whole point — more work without relying on Facebook or word-of-mouth alone.
If you're a capable handyman with solid skills but you're not showing up on Google, you're losing jobs to less skilled blokes with better websites. Fix that. Get online properly.
